Demystifying Creative Success

Mapping the creative journey and identifying the elements you can improve at each step along the way.

Have you ever wondered how successful creative people do what they do? What is their secret? How do they generate work that resonates so well with their audiences? Where do their groundbreaking ideas come from?

Have you ever gotten a straight answer to any of these questions? I haven’t.

Looking in from the outside, it feels a bit like magic, doesn’t it? It’s as if the most successful actors and illustrators and writers and entrepreneurs possess a secret ability that eludes the rest of humanity.

They have it (whatever it is).

And without a satisfactory answer to questions about where this magical it comes from, how one can acquire it, or how it works, outsiders can often become suspicious or jealous. Some resort to treating their creative peers with contempt. Others simply give up on their own creative pursuits. After all, if you don’t already have this secret ingredient and nobody can tell you how to get it, then what is the point of trying? Aren’t you already doomed to fail?

If you are like me, you have probably experienced both sides of this misunderstanding: in one moment, you find yourself trying and failing to explain how you do something that both feels intuitive and requires a tremendous amount of work, and in another moment, you find yourself straining to understand how somebody does something that completely mystifies you.

But what if the secret to creative success isn’t magic? What if it’s a process composed of repeatable steps and skills that can be practiced, improved, augmented by software and community, or even outsourced?

I believe that’s exactly the case.

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